4 hours a day? D@mn, ang dami palang oras ang mga pinoy na tumutok sa kanilang mobile/computer screens huh! :rotflmao:
Phl leads in social media use
Philippine Star·Tuesday, January 24, 2017
The Philippines emerged as the leading country in terms of time spent on social media, according to a report released by social media management platform Hootsuite and global social media agency We are Social.
According to the Digital in 2017 report released yesterday, the Philippines leads in time spent on social media as users spend an average of over four hours.
The Philippines is followed by Brazil which had an average of three hours and 43 minutes, Argentina and Mexico with three hours and 32 minutes, United Arab Emirates with three hours and 24 minutes, and Malaysia with three hours and 19 minutes.
Japan, meanwhile, was the bottom-dweller with users spending an average of 40 minutes.
The data is based on a survey of internet users aged 16 to 64 years old.
The report showed global social media use has risen by 21 percent in the last 12 months with 2.8 billion users globally.
It said mobile social media use also grew by 30 percent year-over-year to surpass 2.5 billion users globally, with 91 percent of users accessing social from mobile.
Facebook was the most used social network platform in the world with over 1.8 million users as of Jan.23.
As for chat apps, FB messenger and Whatsapp were the most preferred with one million users.
Commenting on the report, PLDT Inc. and Smart Communications Inc. spokesperson Ramon Isberto said the results should not come as a surprise as the Philippines has been tagged as the text capital of the world.
Its probably due to the same cultural dynamics that made us the text capital of the world. Filipinos like to keep in touch, he said.
For his part, Roger Graham, senior director for growth and marketing at Hootsuite Asia Pacific said the results of the report show opportunities available for organizations to push their brands.
Social media not only enables organizations to amplify its brand, but also build trust, credibility and human relationships at scale. It is now as much the responsibility of the top executive as the social media manager, he said. -Louella Desiderio
Phl leads in social media use
Philippine Star·Tuesday, January 24, 2017
The Philippines emerged as the leading country in terms of time spent on social media, according to a report released by social media management platform Hootsuite and global social media agency We are Social.
According to the Digital in 2017 report released yesterday, the Philippines leads in time spent on social media as users spend an average of over four hours.
The Philippines is followed by Brazil which had an average of three hours and 43 minutes, Argentina and Mexico with three hours and 32 minutes, United Arab Emirates with three hours and 24 minutes, and Malaysia with three hours and 19 minutes.
Japan, meanwhile, was the bottom-dweller with users spending an average of 40 minutes.
The data is based on a survey of internet users aged 16 to 64 years old.
The report showed global social media use has risen by 21 percent in the last 12 months with 2.8 billion users globally.
It said mobile social media use also grew by 30 percent year-over-year to surpass 2.5 billion users globally, with 91 percent of users accessing social from mobile.
Facebook was the most used social network platform in the world with over 1.8 million users as of Jan.23.
As for chat apps, FB messenger and Whatsapp were the most preferred with one million users.
Commenting on the report, PLDT Inc. and Smart Communications Inc. spokesperson Ramon Isberto said the results should not come as a surprise as the Philippines has been tagged as the text capital of the world.
Its probably due to the same cultural dynamics that made us the text capital of the world. Filipinos like to keep in touch, he said.
For his part, Roger Graham, senior director for growth and marketing at Hootsuite Asia Pacific said the results of the report show opportunities available for organizations to push their brands.
Social media not only enables organizations to amplify its brand, but also build trust, credibility and human relationships at scale. It is now as much the responsibility of the top executive as the social media manager, he said. -Louella Desiderio